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直截了当的美国人同美国人进行商务活动,要深入了解和掌握美国有关贸易进出口的法律法规和常规做法。此外,如商品的广告及代理,批发和零售商,价格和包装等常规做法和特别事项也要了解透一些;要进行市场调查,慎重选择合作对象和合作领域。考察时要重点突出,如纺织品的质地、花色图案、设计样式等,是否在市场受顾客欢迎,代理商的意向是否明显和迫切;要了解美国商户的特点,有针对性地进行洽谈。美国商人在商务活动中总有一种富国强国的自信和自豪,讲究高效。谈判时要直截了当,时间安排要紧凑。同美国人做生意请懂行的律师做顾问是不可缺少的。讲究礼仪的日本人同日本人进行商务活动,要了解商务伙伴的背景、销售产品的能力经验及资信情况。日本的企业名录上登录的商业情况比较齐全,一般在国际互联网上也能查询到。如果都查不到,就要小心行事;要深入了解日本的管理法规和制度。日本的商品进出口管理法规十分繁杂,各种限制也很多很细,要讲究谈判技巧和礼仪。和日本人初次见面时,最好送一些包装精美的小礼品作为纪念;要注意选择宾馆和交通工具的档次。
Straightforward Americans should conduct business activities with Americans in order to gain an in-depth understanding of and grasp the laws, regulations and practices of the United States concerning the import and export of trade. In addition, common practices and special issues such as advertising and agency of goods, wholesalers and retailers, pricing and packaging should also be understood; market surveys should be conducted with careful selection of partners and areas of cooperation. The inspection should be highlighted, such as the texture of textiles, color patterns, design styles, whether the market welcomed by customers, the agent’s intentions are obvious and urgent; to understand the characteristics of the U.S. merchants, to conduct targeted talks. American businessmen always have the confidence and pride in the business activities of a rich country and pay attention to efficiency. The negotiations should be straightforward and the timing should be tight. It is indispensable to be a consultant with a knowledgeable American lawyer who does business with Americans. Pay attention to etiquette of the Japanese business people with the Japanese, to understand the background of business partners, the ability to sell products, experience and credit status. Business directory in Japan’s corporate directory log on relatively complete, usually on the Internet can check. If you can not find it, we must be careful; to understand Japan’s laws and regulations and management. Japan’s import and export control laws and regulations is very complicated, a variety of restrictions are also very small, pay attention to negotiating skills and etiquette. When meeting Japanese for the first time, it is best to send some beautifully packaged small gifts as a souvenir; pay attention to the choice of hotels and transportation.