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伴随着传统渠道的衰落、现代渠道的迅速崛起,企业越来越发现这种渠道的广度和深度已无法看清和有效应对。继 KA 经理后,专业的渠道经理将陆续应运而生。
With the decline of traditional channels and the rapid rise of modern channels, enterprises are increasingly finding that the breadth and depth of such channels can not be clearly seen and effectively dealt with. Following the KA manager, professional channel manager will gradually come into being.