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传统电视体育节目以资讯播报为主要形式,但随着传播技术和节目制作水平的不断提高,诸如赛事直播、综艺真人秀、体育人物访谈、纪录片等节目形式也同样活跃在电视荧屏之上。体育类电视节目形式的多样化不仅丰富了观众的选择,同时也对电视体育节目主持人的主持水平提出了更高的要求。随着新媒体时代的来临,传播的途径也从原来的单一媒介传播(如电视、报纸等)转向全媒体多维传播,同一体育事件的信息一方面可以通过
Traditional television sports programs broadcast information as the main form, but with the continuous improvement of communication technology and program production, such as live matches, variety shows, sports interviews, documentaries and other programs are equally active in the TV screen above. The diversification of sports TV programs not only enriches the audience’s choices, but also puts forward higher requirements on the moderator of TV sports presenters. With the advent of the new media era, the means of communication have also shifted from the original single media (such as television and newspapers) to the multi-media of all media. The information of the same sports event can be passed on the one hand