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每期杂志定稿,总要对着目录检视一番,尤其最近,《名作欣赏》的定位问题再次成为编辑部讨论的核心问题。杂志如何定位,关乎杂志的生存,马虎不得,因此,每次的改版和调整都要对杂志的定位做一番严肃的讨论。然而,编着编着,因种种原因,几年以后杂志的面貌也许多少要偏离最初的设想,这也是纸媒面对新媒体所做的必要调整。社会在变,语境在变,我们既要拥抱理想,也要面对现实,这便要求我们找准定位,坚守初衷,以照亮现实。
Each issue of the magazine is finalized and it is always necessary to examine the contents of the catalog. In particular, the positioning of “Masterpieces Appreciation” has once again become a core issue for editorial discussions. How to locate the magazine, related to the survival of the magazine, careless, therefore, each revision and adjustment of the magazine must be positioned to do some serious discussion. However, for a variety of reasons, the appearance of magazines in a few years may deviate somewhat from the original ideas for some reason. This is also a necessary adjustment of the media to the new media. When society is changing and its context is changing, we must both embrace our ideals and face the reality. This requires us to pinpoint our position and stick to our original intention so as to illuminate the reality.