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随着国外眼镜品牌强势进入中国市场,我国眼镜企业面临更加激烈的竞争,除了眼镜的外形和质量,体验式营销和B2B电商模式广受关注第28届中国国际眼镜业展览会近日在北京举行。中国眼镜协会理事长崔毅在展览会上表示,2015年上半年,我国眼镜产品(不含仪器设备)出口23.63亿美元,同比减少3.11%;进口4.92亿美元,同比增长2.44%。中国国民经济“十二五”期间是结果调整转型时期,
With the strong foreign glasses brand to enter the Chinese market, China’s glasses enterprises are facing more intense competition, in addition to the appearance and quality of glasses, experiential marketing and B2B e-commerce models are widely concerned about the 28th China International Optical Industry Exhibition held recently in Beijing . Cui Yi, chairman of China Optical Association, said at the exhibition that in the first half of 2015, China’s optical products (excluding equipment) exports 2.363 billion US dollars, down 3.11%; import 492 million US dollars, an increase of 2.44%. During the “Twelfth Five-Year Plan” period, the national economy of China was the period when the results were adjusted and transformed.