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品牌的创建是企业长期良性发展的必经之路,品牌的创建和培养是一个长期酝酿的过程。设计是品牌的灵魂和驱动力,设计推动并重新定义品牌。如何使品牌具有更独特的竞争优势?持之以恒的、富有独特个性的品牌宣传和推广,是品牌稳定持久发展的关键;领先一步的创新优势,是拓展市场品牌的强大动力基础。在产品开发设计上,品牌操作要更为开放,要针对不同区域市场的特点,采取不同的策略。同时,加强生产管理和技术创新,降低成本,缓解产品价格竞争的压力。
The creation of the brand is the only way for the long-term development of the enterprise, the creation and cultivation of the brand is a long-term brewing process. Design is the soul and driver of the brand, designed to promote and redefine the brand. How to make the brand has a more unique competitive advantage? Sustained, unique personality of the brand promotion and promotion of the brand is the key to stable and lasting development; one step ahead of the innovation advantages, is to expand the market a powerful driving force brand. In product development and design, brand operation should be more open, and different strategies should be adopted according to the characteristics of different regional markets. At the same time, we will intensify the pressure on production management and technological innovation, reduce costs and ease price competition.