论文部分内容阅读
文中以2012年国庆节华山事件为研究案例,从地理空间角度,在复杂网络理论指导下,深入分析了景区危机信息微博扩散的空间特征和规律。研究发现景区危机信息微博扩散中,地方性扩散特征明显且不同类型微博的关键节点其空间分布有明显差异。其总体特征呈现以事发地(陕西)、北京(政治中心)、上海(经济中心)、广东(改革开放前沿)、当事人所在地(内蒙古)为枢纽的多三角形空间结构。扩散过程以事发地为起始,通过核心枢纽-北京形成强大的景区危机信息的流入和流出,而上海、浙江、广东以及江苏等互联网普及率高的地区关键节点活跃程度比较高,但仅是形成了较为强大的信息流入。研究有助于旅游目的地及景区充分认识危机信息微博扩散的空间特点及规律,从而明确重点做好危机信息的引导、控制以及危机公关工作。
Taking the Huashan incident in National Day of 2012 as a case study, this paper analyzes the spatial characteristics and laws of micro-blog diffusion of crisis information in scenic spots from the perspective of geospatial theory and under the guidance of complex network theory. The study found that in the diffusion of microblog information of scenic area crisis information, the characteristics of local diffusion are obvious and the spatial distribution of the key nodes of different types of Weibo are obviously different. Its general features are the multi-triangular spatial structure with the hub of the incident (Shaanxi), Beijing (political center), Shanghai (economic center), Guangdong (front of reform and opening up) and the parties involved (Inner Mongolia). The diffusion process started with the incident, and the influx and outflow of crisis information through the core hub - Beijing formed a strong scenic area. However, the key nodes in areas with high Internet penetration rates in Shanghai, Zhejiang, Guangdong and Jiangsu were relatively active, but only Is formed a more powerful influx of information. The research will help tourism destinations and scenic spots to fully understand the spatial characteristics and laws of the spread of micro-blogging of crisis information so as to make it clear that the guidance and control of crisis information and the crisis public relations work should be clearly focused.