论文部分内容阅读
北京对于国美和苏宁两家企业来说,都是一个输不起的市场。大中电器分别向两家都发出了橄榄枝,动手较早的苏宁最终未能将大中电器囊入怀中,而国美成为最后的赢家。一场家电连锁的圈地之战,暂时告一段落。但国美能否在一连串的并购鲸吞过程中,顺畅消化掉这枚果子——大中电器,无论是大中电器原有的员工,还是在一旁观看的苏宁,都等待着这个结果。业务上的梳理是每一次并购之后首先要做的事情,而IT系统责无旁贷地充当着这场业务梳理过程中最直接有效的工具。对于IT系统薄弱的大中来说,它只能被动地放弃原有的系统,无条件地接受国美的管理系统。但即便是国美自己的内部人士也承认,在IT系统层面竞争对手苏宁仍然是他们学习的一个榜样。被苏宁认为将人为治理运用到极致的大中电器,其一方面要熟悉国美的管理风格,同时也要熟悉国美的IT系统。这场36亿元的家电并购,虽然已经宣告结束,但真正的整合才刚刚开始,IT在此充当了一个重要角色,它力图避免在鲸吞之后,国美出现消化不良的症状。
Beijing for the Gome and Suning two companies, are a loser of the market. Dazhong Electric issued an olive branch to both, respectively. Suning, who started earlier, failed to bring Dazhong Electric into its arms and GOME became the ultimate winner. A home appliance chain enclosure war, temporarily come to an end. However, the United States in the series of mergers and acquisitions swallowing the process of swallowing, smooth digestion of the fruit - Dazhong Electric, both Dazhong Electric employees, or watch Suning, are waiting for the result. The business carding is the first thing to do after every merger and acquisition, and the IT system can not afford to be the most direct and effective tool in the business carding process. For large and medium-sized IT system is weak, it can only passively give up the original system, unconditional acceptance of the country’s management system. But even Gome’s own insiders admit that rival Suning at the IT system level is still a role model for them to learn. Suning that human management will be applied to the extreme Dazhong Electric, on the one hand to be familiar with the country’s management style, but also to be familiar with the country’s IT system. The 3.6 billion acquisition of home appliances, although it has ended, but the real integration has just begun, IT is here to play an important role, it seeks to avoid swallowing the country, the United States appear indigestion symptoms.