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新 疆希格玛集团是新疆最大的民营科技企业,同 时也是国家级乌鲁木齐高新技术产业开发区 重点骨干企业。 希格玛自1991年4月创建至今,依靠高科技发展名牌战略,带动企业腾飞,仅用短短4年时间,就创造了新疆民营科技企业历史上发展速度、企业规模、创立名牌“三个第一”的辉煌业绩。 集团开发生产的高科技电子、服装等4项产品填补了自治区空白,其中两项荣获国家专利,3项技术水平居国内领先、国际先进,产品连获国内外24项大奖,畅销全国23个省市自治区56个大中城市,远销欧美等许多发达国家市场。目前,集团拥有员工546名,注册资金1800万元,固定资产2000万元,无形资产3700万元,7家工厂、6家公司、18个省级销售公司、3个技术开发机构、11条自动化生产流水线,年生产能力可达亿元以上。1994年4月,“阿尔法”牌太空棉衬衫在首届中国“双十大”市场确认活动中荣获“中国名牌”,位居全国三大名牌之首,成为新疆乃至西北五省区建国以来所创立的第一个“中国名牌”。如今,“科技一枝花,新疆希格玛”不仅名传天山南北,而且在全国各地也享有很高声誉。 一、拿起高科技的武器,参与市场竞争 “希格玛”几年的创业实践证明:企业要想在日趋激烈的市场竞争中长久立于不败之地,没有别的路可选择,只有依靠科技进步。1991年4?
Xinjiang Sigma Group Xinjiang is the largest private technology enterprises, but also the national Urumqi High-tech Industrial Development Zone, a key backbone enterprises. Since its establishment in April 1991, SIGMA has relied on high-tech development of its brand name strategy to drive its takeoff. In only 4 years, SIGGMA has created the history of the development of private technology enterprises in Xinjiang, First “brilliant performance. The Group developed and produced 4 high-tech electronics and garments to fill the gaps in the autonomous region. Two of them won the national patents. The three projects ranked the top in China and the international advanced. The products won 24 awards at home and abroad and sold well in 23 provinces Municipalities and autonomous regions 56 large and medium-sized cities, exported to many developed countries such as Europe and the United States market. At present, the group has 546 employees, registered capital of 18 million yuan, fixed assets of 20 million yuan, intangible assets of 37 million yuan, 7 factories, 6 companies, 18 provincial sales companies, 3 technology development agencies, 11 automation Production lines, the annual production capacity of up to 100 million yuan. In April 1994, ”Alpha“ brand space cotton shirt won the ”Top Brand Name“ in the first ”Top 10“ China market recognition event, ranking first among the top three brand names in China and becoming the first since the founding of the five provinces in Xinjiang and even the northwest The first ”Chinese famous brand.“ Today, ”Science and Technology Flower, Xinjiang Sigma“ is not only known to the north and south of the Tianshan Mountains, but also enjoys a high reputation throughout the country. First, pick up high-tech weapons, participate in market competition ”Sigma" business practice for several years to prove: companies in an increasingly fierce competition in the market invincible, there is no other alternative, only Rely on scientific and technological progress. 1991 4?