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《羽毛球》(以下简称《羽》):现在,中国的羽毛球比赛非常多,发展得也非常好。东风雪铁龙为什么要选择赞助这个比赛?最大的契合点在哪里?博纳文:我们与中国国家羽毛球队有多年的合作。2013年我们再次进行了续约,时间从2014年到2017年,对于我们来说这是一个历史性的时刻。所以选择“谁是球王”这一优质的全民赛事进行合作也是水到渠成的事情。对东风雪铁龙品牌来说,《谁是球王》这个平台提供了各方面的利益点。首先它是非常大的体育赛事;其次它也是一个竞技
“Badminton” (hereinafter referred to as “plume”): At present, China has a very badminton game and has developed very well. Dongfeng Citroen Why choose to sponsor the game? The biggest meeting point where? Bonaventure: We have many years of cooperation with the Chinese national badminton team. We renewed the contract again in 2013, from 2014 to 2017, which is a historic moment for us. Therefore, the choice of “who is the king of the ball,” the quality of the national championship cooperation is a matter of course. For Dongfeng Citroen brand, “Who is the king of the ball,” this platform provides all aspects of the interests. First it is a very big sporting event; secondly it is also a sport