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随着现代社会的发展,市场经济的逐步深入,使得各个企业不仅需要面临巨大的行业竞争压力,也需要及时解决企业内部的各种矛盾,从各个方面提升自身的综合竞争实力,保障企业健康、稳定、长远的发展。制定合理的财务战略,运用科学的财务管理方法是提升企业财务管理水平及企业核心竞争力的有效途径之一,也是现代管理人员在企业长远发展方面不断探索的话题。本文简单分析了现代企业制度财务战略的基本内容,包括资金筹集、投资方向、利润分配、财务结构等,并提出了几点财务战略措施,如培养竞争观念及战略意识、构建灵活的财务战略、发挥财务激励机制功能等,为现代企业中财务管理人员提供一定的参考与借鉴。
With the development of modern society and the gradual deepening of market economy, all enterprises not only need to face enormous pressure of competition in the industry, but also need to solve various contradictions in their enterprises in a timely manner, enhance their overall competitive strength in all aspects, guarantee their health, Stable, long-term development. To formulate a sound financial strategy and to apply scientific methods of financial management is one of the effective ways to enhance the level of financial management and the core competitiveness of enterprises. It is also a topic that the modern managers continuously explore in the long-term development of enterprises. This paper simply analyzes the basic content of the modern enterprise system financial strategy, including fund raising, investment direction, profit distribution, financial structure, and puts forward some financial strategic measures, such as cultivating the concept of competition and strategic awareness, building a flexible financial strategy, Give full play to the financial incentive mechanism functions and provide some reference and reference for the financial management personnel in modern enterprises.