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随着移动互联网的迅速发展,自媒体(web3.0)开始打破传统媒体(web1.0)的一统天下的格局,与新媒体(web2.0)一起成为信息传播的主要渠道。自媒体的应用逐渐广泛,开始对新时期高校思想政治工作产生重要的影响。最显著的影响体现在新时期高校思想政治教育已经由主体性教育快速转变成为主体间性教育。本文通过对自媒体以及高校思想政治教育工作的发展现状进行研究,分析当前环境下自媒体对高校思想政治工作的影响发掘自媒体自身特征与高校思想政治工作发展的契合点,对自媒体在高校思想政治教育工作中发挥重要作用提出指导性意见。
With the rapid development of mobile Internet, since the media (web3.0) began to break the unified pattern of the traditional media (web1.0), together with the new media (web2.0), it has become the main channel for information dissemination. Since the application of the media gradually widened, it began to exert an important influence on the ideological and political work in colleges and universities in the new period. The most significant impact is reflected in the new era of ideological and political education in colleges and universities has rapidly changed from subjective education into inter-subjectivity education. This paper studies the development status of self-media and ideological and political education in colleges and universities and analyzes the influence of self-media on the ideological and political work in colleges and universities under the current circumstances. It explores the relationship between self-media characteristics and the development of ideological and political work in colleges and universities, Ideological and political education play an important role in the work to put forward guidance.