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2007年9月21日,巴黎—北京ITALA老爷车访华新闻发布会在北京饭店举行。对此次发布会意大利方面十分重视,除了倍耐力轮胎中国有限公司首席执行官白贝(Giuseppe Cattaneo)先生到场外,意大利驻华大使谢飒先生的出现也使发布会提升到国与国之间文化交流的高度。9月22—23日,倍耐力轮胎携手ITALA老爷车在中央电视塔对公众展示,这辆都灵汽车博物馆的明星老爷车为此项活动特地装备一新,并以最佳状态与北京市民进行了一次“亲密接触”。
September 21, 2007, PARIS - Beijing ITALA classic car visit to China press conference held in Beijing Hotel. The conference paid great attention to Italy. Except for Mr. Giuseppe Cattaneo, CEO of Pirelli Tire China Ltd., the presence of Mr. Xie Sa, Ambassador of Italy to China, promoted the conference to a cultural exchange between countries the height of. From September 22 to 23, Pirelli tires will be exhibited to the public at the CCTV tower with the ITALA Classic Car. The classic car of the Torino Automobile Museum will be specially equipped for this event and will be carried out in the best condition with Beijing citizens Once “intimate contact ”.