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竞争对手从内部产生,自己的沃土 中培育了别人的果实,这对每一 个企业来说,都是无法接受的事 情。那么．如何搬走制造“内部对手”的温 床?笔者认为,文化、激励、沟通、制度, 四项措施缺一不可。 企业文化:以人为本,才能受人 尊敬 企业文化建设一直被企业家们归入“软 管理”的范畴。而“软”字也成了企业文化 不被重视的根本原因。事实上,企业文化对 企业员工的心理,可以产生巨大的影响力, 是企业成员共同遵循的价值观、基本信念、 经营哲学、道德风气和行为准则。优秀的企 业文化具有巨大的凝聚力与号召力,可以起 到防止人才流失、聚集优秀人才的作用。
Competitors from the internal generation of their own fertile soil to cultivate the fruits of others, which for every business, are unacceptable things. Then How to move away from creating a hotbed of “internal rivals”? I believe that the four elements of culture, incentives, communication, system are indispensable. Corporate Culture: people-oriented, to be respected Enterprise culture has been classified as entrepreneurs in the “soft management” of the area. The “soft” word has become the root cause of corporate culture is not taken seriously. In fact, the corporate culture can have a huge influence on employees' psychology, and they are the values, basic beliefs, business philosophy, ethics and code of conduct commonly followed by enterprise members. Excellent corporate culture has a huge cohesion and appeal, can play a role in preventing brain drain, gathering talents.