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另类媒体的概念不仅与社会语境相关,而且在实践中不断丰富。对另类媒体特殊性的审视应聚焦于其实践本源。本文从历史演进的角度,将另类媒体纳入到西方反文化运动、新社会运动、媒介改革运动等社会实践活动背景下,反观其不同历史时期的“反文化意识”、“激进行动”和“民主参与”的气质与内涵。文章最后指出另类媒体参与构建另类公共空间的意义,并且对网络另类媒体予以相应的重视。
The notion of alternative media is not only relevant to the social context, but also enriched in practice. The examination of the particularity of alternative media should focus on its source of practice. From the perspective of historical evolution, this article brings alternative media into the context of social practices such as the Western Anti-Cultural Movement, the New Social Movement and the Media Reform Movement, reviewing the “anti-cultural awareness” and “radical actions” in different historical periods. “And” democratic participation "temperament and content. The article concludes by pointing out the significance of alternative media in participating in the construction of alternative public spaces and paying corresponding attention to alternative media on the Internet.