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民生新闻是关注人民生计,关心市民生活的新闻,属社会新闻。民生新闻要求以通俗的语言文字、平民化的视角去写,尤其是新闻标题更需突出通俗化的特点,标题精彩与否,直接关系到能否激发观众的关注欲望。一个好的新闻标题要能使观看者一目了然,要能高度概括新闻的基本内容,要能吸引观众、影响观众、帮助观众和方便观众了解新闻。然而,随便看一下现在报纸、电视民生新闻的标题,就会发现民生新闻标题常常呈现随意化的现象,而且
Livelihood news is concerned about people’s livelihood, concerned about the life of the people’s news, is a social news. The people’s livelihood news requires writing in the popular language and common people’s point of view, especially the news headline needs to highlight the characteristics of popularization. Whether the title is wonderful or not is directly related to whether it can arouse the audience’s desire for attention. A good news headline should make it easy for the viewer to see it at a glance. To be able to summarize the basic content of the news, it should be able to attract the audience, influence the audience, help the audience and make the audience aware of the news. However, just take a look at the titles of newspapers and TV livelihood news today and you will find that the news headlines of the livelihood often show a random phenomenon, and