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广告并不只是商业社会的产物,广告创意也在创造着社会文化。创造并呈现着社会的消费观念。现代广告不仅仅是在兜售产品的实际功效,更多的是在阐述社会的人生哲学。终极关怀是哲学的永恒主题。
Advertising is not just a product of business society, advertising creativity is also creating a social culture. Create and present the concept of social consumption. Modern advertising is not only the actual effect of peddling products, more is to explain the philosophy of life in society. Ultimate concern is the eternal theme of philosophy.