Correlation Analysis between Color Theme and the Color Constitution of Theme Park and the Shopping M

来源 :11th International Symposium on Environment‐Behavior Researc | 被引量 : 0次 | 上传用户:yinjie340
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  The influence that a color gives can say that it is big in recognizing cityscape.It is very important that "the theme" of facilities and the city and the color that it is really arranged colors are studied in the accomplishment of maintenance and the plan of the scene.In this study,theme park with the direction of the color that various scenes were planned while having an intentional and concrete image and the shopping mall which is the amusement facilities with various elements are intended.A color of the appearance in each area in the shopping mail and theme park with a theme is compared,and is evaluated it objectively.Therefore,the relations of the constitution of the color and the evaluation of the psychology are clarified.2 places of theme parks and 20 places of shopping mails where the characteristic is seen in a color was targeted.It was photographed all 50 objects with the photograph which represented a scene and it was experimented on the SD method by the subject.The image which evaluated by CG,the analysis of the color was lost to possible resolution,and it was extracted the RGB level.The representative standard that was extracted by a factor analysis and the constitution ratio of a quantified color is assumed physical quantity,and a correlation analysis was performed.The SD method experimented on the characteristic of the psychology evaluation of a theme park and the shopping mall.A representative factor 7 axis was extracted and a mental characteristic was thereby A color was converted into an RGB level for physical quantity,cluster analysis was done.And the constitution ratio of every hue,brightness,saturation were calculated,and a characteristic of the color constitution in every object was got.Relations of "An adjectival phrase pair and a color","a theme and the color constitution" were analyzed by a correlation of the psychological quantity and the physical quantity.Achromatic color was assumed an undertone like [TB2] to create "the future",and it was arranged colors by strong toning of low to moderate brightness and moderate to high saturation.Or it was arranged colors with plural hues of the moderate to high saturation like [BW1] and was provided by a keyword and correspondence of the color constitution that I can direct.
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