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1996年8-11月《多媒体世界》杂志社对该杂志读者进行了一次有关1996年中国多媒体技术应用情况的调查,截止11月底共计回收有效答卷816份。作为《多媒体世界》杂志的读者,这些人代表了中国对多媒体最为关心的群体,可能也是中国多媒体市场发展中最活跃的需求主体。他们在单位积极地应用多媒体,也积极地建立起“多媒体家庭”。通过对这一群体的调查与分析,既可以了解家用多媒体市场,也可以了解商用多媒体市场,从而可以对中国多媒体技术应用现状和市场发展前景有一个全面的把握。本刊将分三期连载此报告。
In August-November 1996, Multimedia World magazine conducted a survey on the application of multimedia technology in China for readers of the magazine. By the end of November, a total of 816 valid responses were collected. As readers of the “Multimedia World” magazine, these people represent China’s most concerned group of multimedia, and may also be the most active demand subject in the development of China’s multimedia market. They actively use multimedia in their organizations and actively establish “multimedia homes.” Through the investigation and analysis of this group, we can not only understand the home multimedia market, but also understand the commercial multimedia market, so that we can have a comprehensive grasp of the status quo of China’s multimedia technology applications and market development prospects. This issue will be serialized in three phases.