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大数据之所以能化腐朽为神奇,最大的因素就是:它利用的是所有数据而不是样本数据,所以才能看出样本数据看不出的细节和趋势。大数据是互联网为广告业带来的一项令人惊喜的礼物,但是在如何享用这份蛋糕的方法上,互联网企业多少有点摸不着北,或者更为准确的说,是缺乏对于大数据有效挖掘和挖掘之后的信息利用,更不用说传统媒体了。但是美剧《纸牌屋》的出现恰恰为大数据的利用提供了一条崭新
The biggest reason why Big Data can be decadent is that it uses all the data instead of the sample data so that it can see the details and trends that the sample data can not see. Big data is a surprising gift from the Internet to the advertising industry, but Internet companies are somewhat beyond the reach of how to enjoy the cake, or, more precisely, from the lack of effective data for big data Use of information after digging and mining, not to mention traditional media. However, the emergence of the US-based “House of Cards” has provided a completely new dimension for the use of big data